The Art & Business of 

Personal Brand Photography 

A dynamic online course taught by two of the UK’s leading brand & family photographers

Looking to add personal branding to your repertoire but not sure where to start? You’ll learn everything you need to know in this honest and dynamic course.

From pricing to posing, we’ve got you covered!

The course is self-study so you can go through the content in your own time and come back to it whenever you like.

Does this sound like you?


  • You’re a burnt out wedding or family photographer who would love to pivot into brand photography but don’t know where to start.
  • You’d love to add personal brand photography to your repertoire to fill your quieter months and make your business disaster-proof.
  • You love the thought of working with inspiring female business owners, but you’re not sure how to find clients in this area.
  • You’ve started doing some personal branding shoots on the side, but you still feel unsure when it comes to planning for the shoot, pricing and posing.

The course was brilliant! As I usually work with couples I really struggle with posing one person and now I feel like I have loads of posing ideas and prompts to take to my next shoot.

Your advice was excellent, there were so many tips and tricks I hadn’t thought of, and as well as all the tips included I loved the fact the course was packed with extra resources too on top of the videos.

It’s made me feel so energised and can’t wait to give my business a bit of a make over and put all of this into action! 


Lydia Stamps Photography

What you’ll 


Through dynamic videos, you’ll learn everything you need to know to add personal branding photography to your repertoire.

Here are some of the topics that we cover in the course….

What personal branding photography is and why it’s a huge growth area 

How to make it fit with other types of photography and your life

The 4 marketing strategies we use to attract new personal branding clients

How to price personal branding photography 

How to successfully prepare yourself and your clients for a personal branding shoot

How to choose the perfect location for every branding shoot

How to advise your clients about the right clothes to wear and props

 How to pose your clients naturally – never go blank again!

Our 7 golden rules to make a success of personal brand photography

Get your hands

on these bonuses

In addition to the 8 advice-filled videos on personal branding photography, you’ll also be able to download these brilliant bonuses worth £85

– Convert that enquiry! 2x email templates to use with your clients (worth £20)

– Get organised and never forget a thing! Shoot checklist for you to use with each of your shoots (worth £10)

– Canva template of a shoot checklist that you can add your branding to and send to your clients. (worth £20)

– Canva template pricing template – just add your branding and pricing packages and you’re good to go! (worth £20)

– Bonus Eddie’s Store Lightroom brush for flawless skin  (worth £15) & exclusive discount to brand new preset & tool ‘Portraiture Collection

This course was absolutely brilliant!

Vicki and Eddie impart so much of their knowledge and experience to deliver a really comprehensive course. There were so many aspects of branding photography that I just hadn’t considered before, I really learnt so much.

They have thought of absolutely everything you need to know in the world of branding photography and deliver the course in such a warm and friendly manner too. They also include lots of useful resources to help get your business on track.

I can highly recommend this course if you want to take your branding photography to the next level.

Claire Williamson

Little Olives Photography

Your course instructors 

Vicki and Eddie have well over 20 years of combined experience in personal branding photography (starting before personal branding was even a known thing!)

They have both thrived in this area whilst also running busy photography businesses in other genres alongside this.

Between them, they have photographed over 500 female entrepreneurs and have seen it all! They have the experience and knowledge to show you how to successfully break into this rewarding industry yourself.

Vicki & Eddie also host the award-winning podcast for people photographers, Shoot Edit Chat Repeat, since early 2018, attracting 200,000 downloads from around the world.

This course has been an absolute god send.

I have my first personal branding shoot booked in soon and it has been so helpful in preparing for it.

I found the posing suggestions particularly helpful. Your course gave me clear posing options and prompts which are easy to remember.

Thank you Vicki & Eddie!


Chloe Barnett Photography

Get started now 

Get immediate access to 8 advice-filled videos and lots of bonuses for just £195


female at cafe

Your Faqs

What is included when I purchase the course?

You’ll get immediate access to the course which has nearly 2 hours of dynamic videos led by Vicki & Eddie.

You’ll also be able to download the bonus templates straight away. 

You’ll get lifetime access to the course so you can come back to the content whenever you like, and you don’t have to get out of your PJ’s if you don’t want to.

I've been in business a long time - will this course still be relevant to me?

This course is aimed at professional photographers who already run wedding or family photography businesses, and are looking to break into the world of personal brand photography.

So yes, even if you’ve been in business for decades, this course will be perfect for you if you are looking to work with personal branding & headshot clients.


I haven't started my photography business yet. Is this course right for me?
This course is ideally for photographers who are already in business. We don’t go into the technicalities of shooting (although we do cover posing and touch on light and equipment).

We have a section about attracting personal brand clients, but this isn’t a marketing course.

Check out Vicki’s Delight & Dream 7 week programme if you are looking for a more in-depth business course.


Can I share the cost of the course and the login with a friend?
We’re so glad you want to share the wisdom in this course, but the cost of the guide only covers one user login so you legally can’t share the course with anyone else.

If your friends are interested in taking a look at this course, please feel free to direct them to this page.

You’ll only need to sell one extra headshot session to recoup the investment in this course so it’s well worth it.

Can I get a refund after I've purchased?
Due to the fact it’s an immediate download and you’ll receive access to the course straightaway, the price is non-refundable.

If you’re not happy for any reason, please do get in touch with us so we can help you out.

Can I find this information for free online?
You could try but it would take you some time to find everything!

We have carefully curated this content to include everything you need to know about personal branding photography, learnt from over 20+ years of joint experience in this genre.

Do you giggle as much in the course as you do on the podcast?

 No, you’ll be relieved (or maybe not!) to hear that we’re actually very professional in this course.

Investing in this course is the best money I have spent during lockdown.

I love how the episodes are spread out into bite-size chunks, so it doesn’t feel overwhelming. It’s presented beautifully by Eddie and Vicki.

They share their insights on planning, posing and pricing and also showcase their own gorgeous personal branding images which I found particularly inspiring. There is a lot of useful resources to download too.

This is a workshop I will dip into over and over again. I love it! Highly recommended.


Alison McGrath Photography


Get started on the course immediately and learn exactly how you can add personal brand photography to your business.

Get started in the fastest growing genre of photography. 


Start learning now


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