#88: Photographers – you are worth every penny with Sarah Petty

October 20, 2021

Welcome to episode 88 of Shoot Edit Chat Repeat, the podcast for people photographers. Hosted by two leading UK portrait photographers, Vicki Knights & Eddie Judd.

Content warning:  Vicki & Eddie talk about grief and loss in the intro to this episode. If this is something that could be triggering for you, please feel free to go straight to the interview which starts 11 minutes into this episode. 

This week we chat to NY Times best-selling author of ‘Worth Every Penny’ and one of the most profitable photographers in America (according to Professional Photographers of America) Sarah Petty.

Here are some of the topics we chat about with Sarah….

– what a boutique photography business is and the benefits of running your business in this way

– how Sarah made $100,000 in her first year of opening her studio

– whether you should include digital files in your session fee

– why it’s important we should sell products to our clients

– whether we should include our pricing on our websites

– how to change our mindset around selling to our clients

Thank you Sarah for all of your pearls of wisdom! 

Instagram: @sarah.petty

Do you know about our course, The Art and Business of Personal Brand Photography? f you would love to succeed in this fast-growing genre, check it out here. You can get a 10% discount by using the code ‘SHOOTEDIT’.

​​Thank you to Folio Albums for sponsoring this episode. Use the code ‘shootedit’ to get 40% off a studio sample album.

​​Thank you to Harmony & Blue for sponsoring this episode. Use the code SHOOTEDIT to get £25 their portrait and/or new branding contract templates.

Thank you to Shootproof online galleries for sponsoring Repeat Recs for this series. Get 25% off your first 12 months subscription by using the code SHOOTEDITCHATREPEAT.

Repeat Recs for this week

Eddie – workflow tips and Dawn O’Porters new book, Life in Pieces

Vicki – Human podcast with Jess Mills, Grief Cast podcast with Cariad Lloyd and Happy Place with Fearne Cotton

We’d love to know what you think of this episode. Please leave us a review if you’ve enjoyed it, it helps other people to find the podcast.
Eddie Judd’s Lightroom 121 virtual training

Get yourself on the waitlist for Vicki Knights’ 7 week online group training programme for family photographers which starts in Jan 2022 



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